Archive for the ‘Advertisers’ Category

Team 11 Google Challenge: the research

Our research of an advertiser was complicated. 2 advertisers withdrawn before we found this one. The first one was about the retro-gaming who sells mooks via his web site and some exhibitions. Also, he was really exited about the challenge but unfortunately he couldn’t give us the codes to install the tracking.

The second one was a little shop of decoration in Paris. She was exited too but, this time, the platform where is her blog does not give any access to us so the tracking couldn’t be put on, again.

Finally, our last advertiser was found by a member of the team. We checked his website to be sure and do not get problems again and everything had been validated really quickly to start the campaign.

Team 11 Google Challenge: presentation

PERMIS VOITURE is a young company located in Ile de France, in St Denis. It is managed by 2 people Florent P. and Nicolas M. The aim of the company is to give the opportunity to rent a car with 2 pedals in order of taking driving licence lessons.

The customers of this company are people who want to get their licence. A law give the access to someone who has a driving licence, to give some class to someone who would like to take the driving licence test. This law ust came out, so there is no competition on this market and the websites giving this opportunity are rare.

PERMIS VOITURE is a young web site with not enough visibility. That is why we participate to the google challenge!

Equipe 16 Google Challenge: The announcer

Our client, Miss LHOTELLIER Blandine, managing director of the SCT Thiblan association, has been owning a riad in Marrakech for 5 years now. The existing site www.riad-annur.com aims to get online reservations for the riad. It is now semantical, graphical and ergonomically being rebuilt in order to increase the numer of reservations, thus the benefits of the SCI Thiblan company. The main feature of the ria dis that food is made in a traditionnal way.

Today, the site only converted a small amount of visitors thus acquired few clients, the majority of which were in direct contact from previous ones. The goal is now to extend visibility of the site to all of France.
Marrakech is a main destination for our target (comfortable people of 30 to 60 years old, who like the local culture and looking for a more traditionnal and cultural part of the country).

The hosting market is developing and has a lot of competition in Marrakech. Competitive sites have a good presence on search engines like Google. Another good part of the competition uses sponsored campaigns like Google Adwords on specialised and qualified terms for this sector. Same for Morrocan tourism. Thus, the challenge will be rude.

Team 12 Google Challenge: our advertiser

Created in 1997 by Christophe DIEZ and Alex FIGHTER, INDEPENDANCE Prod is currently the first Martial Arts Videos producer on the European market. Each year, the I Prod label produces, shoots and distributes DVDs (especially on the internet) performed by the most reknown masters and champions. There are more than 200 titles in our catalog.

Each year, INDEPENDANCE Prod diversifies and successfully tries new kinds of production : reporting, music videos, short films, or live shows. All of these productions represent hundreds of producing or co-producing every year.

Since 2004, Christophe Diez and Hans Heubes lead I-Prod and employ 5 salaried employees

Team 16 Google Challenge: the advertiser

Our client, Miss LHOTELLIER Blandine, managing director of the SCT Thiblan association, has been owning a riad in Marrakech for 5 years now. The existing site www.riad-annur.com aims to get online reservations for the riad. It is now semantical, graphical and ergonomically being rebuilt in order to increase the numer of reservations, thus the benefits of the SCI Thiblan company. The main feature of the ria dis that food is made in a traditionnal way.

Today, the site only converted a small amount of visitors thus acquired few clients, the majority of which were in direct contact from previous ones. The goal is now to extend visibility of the site to all of France.
Marrakech is a main destination for our target (comfortable people of 30 to 60 years old, who like the local culture and looking for a more traditionnal and cultural part of the country).

The hosting market is developing and has a lot of competition in Marrakech. Competitive sites have a good presence on search engines like Google. Another good part of the competition uses sponsored campaigns like Google Adwords on specialised and qualified terms for this sector. Same for Morrocan tourism. Thus, the challenge will be rude.