Team 12 Google Challenge: results
Posted by Hadri Chouki | Filed under Google Challenge
Our 3 Adwords campaigns generated 139 visits: 88 for the ‘Brand’ campaign ; 28 for the ‘General’ campaign ; 23 for the ‘Content network’ campaign.
The best conversion rate of the objective ’sale’ is awarded to the campaign ‘Brand’ with a rate of 2.27%.
Our most relevant ad got a CTR of 3.42% with keywords such as ‘ DVD Martial Arts’ with CTR about 10% (see the campaign ‘Brand’ , ad group ‘DVD phares de la marque’):
{Keyword:I-Prod DVD pédagogiques}
DVDs de méthodes,
tactiques, conseils de spécialistes
www.independanceprod.com
The campaign that generates the most impressions and visibility is the ‘content network’ campaign with 85,829 impressions.
The average cost per click, campaigns all together, was $ 0.94.
Finally, we placed ads in our ‘Premium Links’ from the second week!