Meeting the advertisers
Posted by Hé Jean-Louis
After a long research, we finally found our 4 business partners (www.lanegourmet.com, www.pnstore.com, www.naturalglam.com, www.sourcesofmusic.com ). We now have to meet them in order to conclude our partnership.
Business partners challenges
The interview consists to explain the details and the milestones of the competition, the challenges for them and for us. Indeed, it‘s important to explain what challenge can provide them:
. Visibility on the largest search engine
. 200$ marketing budget
. Strategic recommendations concerning their online communication
. Four young IT skilled professionals
Letter of Commitment
The other point is to sign-up GOOGLE’s letter to businesses which legally involves the business partner. In case of problem, I may have to use it.
Questions
Several questions are asked by the students to understand more closely their partner’s core business in order to not only write the report asked by GOOGLE but also create relevant campaigns.
Two companies embarrassed by questions concerning financial aspects of their business asked us to sign a non-disclosure agreement.
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