Posts Tagged ‘colibri nurserie’
Team 13 Google Challenge: Close to the goal
Posted by Commaret Jérome | Filed under Google Challenge
Our campaign goals was, besides to the communication on the google search engine and marketing advantages that it represents for colibri-nurserie, to generate 400 clicks to an average $ 0.50 CPC, with a 3 % CTR .
We have almost reached our goals, and if we had not made the mistake to turn the content network at the beginning of the campaign, we would have reached those goals without much difficulty.
On the Google search network we had 363 clicks at an average $0.52 CPC and a 2.56% CTR.
On the content network we had 26 clicks at an average $ 0.55 CPC and a 0.02% CTR.
On all the campaigns we had generate 389 clicks at an average cost of click to $ 0.52 which make a 0.23 CTR.
Team 13 Google Challenge: When Google Online Marketing Challenge helps to save the planet
Posted by Commaret Jérome | Filed under Advertisers
Once our team entered in the Google Online Marketing Challenge 2009, we had to find an advertiser who met the conditions set by the regulation.
E-commerce site? The site? In a competitive market? In a market niche? Both questions were then pending. However, we noticed that a teacher with our e-commerce site would really enhance the traffic generated by our participation and that a niche market would not use the budget too quickly which is generously given by Google as our campaign should last for 3 weeks.
Our choice was then focused on colibri-nurserie, this e-commerce site sells washable diapers, but also wipes, cloth, all made in organic cotton. I propose to you already find out by clicking this link.